This article outlines five key questions CEOs should ask to maximize customer value. It emphasizes understanding the customer’s journey, ensuring alignment between internal teams and customer needs, and focusing on metrics that reflect real value. Leaders are encouraged to identify friction points, continuously learn from customers, and create strategies that build long-term relationships. These questions help CEOs stay customer-centric and drive sustainable growth.
https://www.linkedin.com/pulse/5-questions-every-ceo-must-answer-maximize-customer-james-o-gara
